Checkered Cab Rental & NYC Taxi Activations
There’s nothing more iconic than a New York yellow cab—and nothing more impactful for street-level branding than a checkered cab rental activation. At NVS Visuals, we convert classic taxis into fully customized branded vehicles. From chrome vinyl wraps and 3D prop toppers to custom interiors and social-first styling, our vintage taxi builds stand out across fashion, tech, and lifestyle campaigns.
We also conduct mobile tours that take your activation on the road—ensuring your brand reaches new markets and diverse audiences. Learn more about our mobile tours on our Mobile Tours page.
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What’s Included in Our Checkered Cab Rental Packages
We offer a full-service approach to NYC cab activations and checkered cab rental —ideal for influencer campaigns, product drops, or stylized photo ops. We handle the rental, the branding, permitting and fabrication – let’s bring your vision to life in true NYC style.
Fleet Variety
• Authentic NYC checkered cab rentals and nostalgic-style yellow taxis
• Available for local transport, static display, or rolling activations
• Fully insured and road-ready
Design Service
We’re a full house design team. We can either take your brand guidelines and build your food trcuk promotional campaign, or work from scratch. We’re ready to work with your team, or your clients team to both conceptualize the visuals, and provide 3d renders of the graphics.
Custom Wraps & Graphics
• In-house wrap production, including chrome and mirror finishes
• Sustainable options using PVC-free film
• Flawless installation and short turnaround times
Props & Toppers
• Fabricated 3D props, rooftop signage, and foam sculpts
• Engineered for high-speed safety and brand visibility
Interior Customization
• Branded seat covers, window decals, lightboxes, and more
• Perfect for press kits, influencer moments, and mobile photo ops
Permitting & Logistics
We manage location permits, event logistics, and operational setups so your activation is stress-free.
Video Content Creation
Enjoy behind-the-scenes footage of your vehicle’s journey from concept to activation, perfect for social media and campaign storytelling.
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Sustainable Solutions
We prioritize eco-friendly production with sustainable materials and processes that minimize waste. Discover more about our commitment to Sustainable Printing.
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Vehicle Options
In addition to branded food trucks, we offer a wide range of vehicles including Airstreams, glass trucks, promotional vans (with or without platforms), food carts, buses, RVs, and even custom SUVs (including NYC-style cabs). For larger campaigns, we build custom vehicles tailored to mobile tours and brand buy-outs. Explore our diverse offerings in Mobile Experiential Campaigns.
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Why Choose Checkered Cab Rental for Activations?
• Recognizable & nostalgic
• Fully customizable with in-house fabrication
• High mobility + low footprint
• Photo-ready inside and out
• Quick turnaround for wraps and props
→ Combine your taxi with a Promo Van or Food Truck for added brand layers.
Case Studies Using Checkered Cab Rentals
Alexander Wang – 3D Branded Props
For NYC Fashion Week, Alexander Wang’s team rented our checkered cab and collaborated on an oversized 3D prop concept: custom-fabricated branded underwear mounted to the cab’s roof. The result? A viral, visually bold moving billboard.
SKIMS – Chrome Cab Activation
We used our vintage taxis for SKIMS, wrapping the cabs in high-gloss chrome and applying minimalist branding. The cabs doubled as branded transport and event centerpieces.
Swarovski – Crystal Detail + Prop Fabrication: See in our portfolio – taxi activation
A premium activation featuring:
• Chrome wrap
• Hand-applied Swarovski crystals
• 3D-printed topper and mirrored logos
Executed under tight deadlines, completely in-house.
Challenges & Solutions
• Mounting Props on Moving Vehicles
→ Solved with steel bracket fabrication and internal structural reinforcements
• Short Timelines for Multi-Cab Builds
→ Solved with parallel workflows across wrap, prop, and install teams
• Matching Campaign Design Requirements
→ Solved using custom 3D renders and real-time revisions
FAQs Branded Taxi Campaigns
Checkered cabs are considered classic cars - can we brand them?
Yes, you can! Since this is our fleet, and we’re experts when it comes to vinyl wrapping, there is no obstacle in fully branding and vinyl wrapping the vehicle for activations. There is no limit to how much customization can be done on the car – we can both vinyl wrap and fabricate custom elements to bring your vision for your campaign to life.
Can I rent multiple checkered cabs for a campaign?
Yes, we have a growing fleet available for local, regional, or multi-city rollouts.
Are the cabs drivable?
Absolutely. All are licensed, insured, and fully road-ready.
Can I brand the inside of the taxi?
Yes. We offer branded seat covers, lighting, decals, and immersive styling.
How fast can a cab be wrapped and prepped?
Wraps can be turned around in as little as 48–72 hours. Props or complex installs may require 2–4 weeks. Sometimes, we can fulfill projects on even shorter turnaround – please contact us to discuss your project in detail.
Request a Quote Today
NVS Visuals
53-25 Metropolitan ave
Ridgewood, NY 11385
Ring Us
212-692-9727
Email Us
info@nvsvisuals.com
