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Retail Pop-Up – Amika x Activate

Pop-up event graphics played a central role in transforming the retail experience for Amika and Active’s June 2024 activation in New York City. NVS Visuals was commissioned to fabricate and install a complete graphic package for their three-day pop-up event, with a strong emphasis on sustainability and speed. The scope included floor and wall vinyl wraps, facade graphics, oversized printed canvases, mirror decals, and custom signage—all designed, printed, and installed in-house.

Additionally, our team handled the full-cycle wall painting process. We painted the space to Amika’s custom Pantone colors and repainted everything to neutral white post-event. This allowed for an efficient turnaround and ensured the venue was ready for its next use. Meanwhile, our production approach prioritized sustainable materials at every step, helping the client achieve both branding and environmental goals.

Sustainability at the Core

To ensure the lowest possible impact, we selected removable vinyls with recyclable backers, applied non-slip lamination, and used inks designed for low waste. Wall graphics, decals, and signage were all created using materials optimized for post-event recycling. As a result, the project reflected a commitment to eco-conscious production from start to finish. As proud members of MUSE, we continuously champion sustainable practices in experiential design.

If you’re looking for fast-turnaround graphics that don’t sacrifice environmental responsibility, explore our pop-up fabrication and event graphics capabilities.

Provided Services

Graphics & Printing

  • Wall vinyls, floor wraps, mirror decals, and oversized canvases

  • Color/white/color facade vinyls for double-sided visibility

  • Flyers and small-format signage for on-site handouts

Fabrication & Customization

  • Custom 8’x10’ stretched canvas prints

  • Pantone-matched paint application and repainting post-strike

Event Production & Logistics

  • Full installation and strike by NVS crew

  • Painting, prep, and graphic install completed within 12 hours

  • Sustainable material sourcing and post-event recycling

Client :
Activate x Amika
Date:

July 12, 2024

Category:

NVS Visuals is a media company that specializes in transforming spaces and objects through print and fabrication.

Formerly known as NY City Wraps.