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Moss garden and plexiglass tea pavilion, Tatcha pop-up fabrication at Grand Central Terminal Vanderbilt Hall by NVS Visuals Moss hillside and plexiglass tea pavilion beneath the Vanderbilt Hall chandelier, Grand Central Tatcha tea pavilion entrance with white oak platform and printed roji stepping-stone pathway Sculpted moss garden and plexiglass tea pavilion in Vanderbilt Hall, Grand Central Terminal Tatcha tea pavilion entry step and door with Tatcha crest, Grand Central Terminal Tatcha crest on double-sided architectural film plexiglass wall, Grand Central pop-up by NVS Visuals Tatcha crest on a lit architectural film panel of the plexiglass tea pavilion Interior of the Tatcha tea room with glowing architectural film plexiglass walls Tatcha tea room interior with floor cushions inside the plexiglass pavilion Inside the Tatcha tea room, a quiet space within Grand Central Terminal Glowing architectural film panel detail, Tatcha tea pavilion Detail of custom architectural film texture on the Tatcha pavilion plexiglass panels Roji pathway winding through the sculpted moss garden, Tatcha Breathtaking Skin pop-up Printed roji stepping-stone pathway and stacked-stone speaker enclosure, Tatcha Grand Central Roji pathway with sculpted stacked stones leading to the Tatcha tea pavilion Moss mounds and sculpted stacked-stone speaker cover fabricated by NVS Visuals for Tatcha Moss garden with sculpted stones and stacked-stone speaker covers, Tatcha Grand Central Wide view of the Tatcha moss garden experiential fabrication at Grand Central Terminal Sculpted moss mounds in front of the Tatcha tea pavilion, experiential fabrication by NVS Visuals Preserved moss over sculpted foam mound, Tatcha Grand Central moss garden Moss garden edge along the printed roji pathway, Tatcha pop-up at Grand Central Custom-printed stepping-stone roji pathway on concrete-texture vinyl, Tatcha Grand Central Sculpted rock and moss detail in the Tatcha Grand Central garden CNC hot-wire cut and sculpted foam moss hillside in front of the Tatcha tea pavilion Overview of the Tatcha moss garden and tea pavilion in Vanderbilt Hall Corner of the Tatcha tea pavilion with sculpted rock and moss landscape under Grand Central chandeliers Fiberglass stone basin fountain with bamboo spout and Tatcha crest, fabricated by NVS Visuals Stone basin fountain in the Tatcha moss garden with the tea pavilion behind Custom white oak veneer Tatcha welcome desk fabricated by NVS Visuals White oak veneer Tatcha welcome desk and moss garden in Vanderbilt Hall Tatcha product display at the Grand Central Breathtaking Skin pop-up Crew raising the Tatcha tea pavilion frame during load-in at Grand Central Vanderbilt Hall CNC hot-wire cut foam stacked-stone speaker enclosures before sculpting and paint, NVS Visuals shop NVS Visuals fabricator sculpting and painting foam rocks for the Tatcha moss garden Preserved moss applied over a sculpted and painted foam rock, Tatcha experiential fabrication Printing the Tatcha crest graphic on the NVS Visuals flatbed printer Printed Tatcha crest graphics in production at NVS Visuals

Tatcha Grand Central Terminal Pop-Up — Breathtaking Skin

Tatcha Grand Central Terminal Pop-Up — Breathtaking Skin

Vanderbilt Hall, Grand Central Terminal · New York · September 2026
Client: Care of Chan, for Tatcha · Art Director: Dani Egren · Experiential fabrication, delivery, install and strike entirely in-house by NVS Visuals.

For Breathtaking Skin by Tatcha, NVS Visuals built a Japanese tea pavilion, a roji stone pathway and a 32-foot moss garden inside Vanderbilt Hall, one of the most recognizable rooms in New York. Tatcha’s brand is built on Japanese ritual, and Care of Chan and art director Dani Egren wanted to give commuters in the middle of Grand Central a few quiet minutes of it.

The entire build was fabricated in seven days in our Ridgewood shop, then loaded in and installed in a single day. Grand Central limits the size of anything that comes through its load-in, so every large element was engineered to be built in sections, spliced together on site and finished so no seam shows.

A 28-foot double-sided plexiglass pavilion

The centerpiece is a 28′ × 12′ × 10′ tea house. It has a timber frame glazed on both faces with 58 cut acrylic panels, plus a roof. Every panel carries custom architectural film on both sides, so the walls read as soft, translucent shoji paper from the concourse and from inside the tea room. The structure sits on an ADA-compliant platform with a white oak edge, an elevated entry step and a ramp, and it was PE-stamped and fire-certified for a landmark venue.

A sculpted moss garden

In front of the pavilion, a 32′ × 15′ landscape rolls toward the concourse. We CNC hot-wire cut the landforms from foam, then hand-sculpted and painted them, and brought them in as sections sized for the load-in. On site the sections were spliced together and covered in preserved sheet moss and loose moss. A final dressing pass hides every joint, so the garden reads as a single hillside.

A roji pathway of custom-printed stepping stones on concrete-texture vinyl winds through the garden to the tea house door. Along it sit scenic rocks that we fabricated and painted in our shop. One is a fully functional, self-contained water fountain built into a sculpted rock, with a bamboo spout. Others are stacked-stone sculptures that hide the event’s speakers, so the soundscape seems to come from the garden itself.

Custom millwork

We built and finished the TATCHA welcome desk in white oak veneer, along with clear acrylic product pedestals, sculptural stone signage and integrated wayfinding, all to brand spec.

What we fabricated

  • 28′ × 12′ × 10′ timber-framed tea pavilion with roof, double-sided plexiglass glazing (58 panels)
  • Custom architectural film applied to both faces of every panel
  • ADA-compliant platform with white oak fascia, entry step and ramp
  • 32′ × 15′ moss garden: CNC hot-wire cut, hand-sculpted and painted foam landforms, spliced on site, finished in preserved sheet and loose moss
  • Roji pathway: custom-printed stepping-stone graphic on concrete-texture vinyl
  • Fabricated and painted scenic rocks throughout the garden
  • Functional, self-contained water fountain built into a sculpted rock, with bamboo spout
  • Six sculpted rock speaker enclosures
  • White oak veneer welcome desk
  • Clear acrylic product pedestals, sculptural stone signage and custom wayfinding
  • Structural and shop drawings, PE stamping, fire certification and venue submission
  • Seven-day fabrication, one-day load-in and install, five-hour strike

Load-in timelapse

Read the full build story in the Tatcha experiential fabrication case study, or explore our pop-up fabrication, branded environments and in-house fabrication capabilities, or tell us about your project.

Brand:
Tatcha — Breathtaking Skin
Client:
Care of Chan
Art Director:
Dani Egren
Venue:
Vanderbilt Hall, Grand Central Terminal — New York
Services:
Experiential Fabrication · Carpentry · Acrylic & Architectural Film · CNC Hot-Wire Foam Sculpting · Fiberglass · Millwork · Large-Format Print · Engineering · Install & Strike
Date:

September 24, 2026

Category:

NVS Visuals is a media company that specializes in transforming spaces and objects through print and fabrication.